HARTING DXCP

Taking „Pushing Performance“
literally

Close-up of a yellow glowing data connector.

Industry
Electrical industry

Project timeframe
2021–2024

Topics

  • Headless

  • DXP

  • Contentful

  • UX / UI

In just three years, HARTING developed and successfully implemented a state-of-the-art Digital Experience Platform (DXP) together with UDG. The platform now acts as the heart of digital sales and distribution and is also a central pillar of product support. A particular challenge was to create a globally deployable solution that ensures a seamless user experience - a goal that HARTING successfully achieved with our help.

A digital vision turns to reality

The HARTING management wanted an efficient, high-performance platform that combines modern design with innovative technology:

  • Like a "digital super sports car“ it was supposed to be flexibly adabtable to global “market racetracks"

  • and guarantee inspiring user experiences.

  • In addition, sales, support and product information should also be integrated under one common framework.

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" We are very pleased that the project was implemented so quickly and successfully.”

Andreas Wedel
Director Digital Transformation, HARTING

Global implementation and successes

HARTING could successfully realize the vision of an efficient, powerful platform with modern design and innovative technology with our help - a state-of-the-art Digital Experience Commerce Platform (DXCP) was created in an interdisciplinary team.

Key facts

3
Years in development
41
National subsidiaries
17
Languages

Our process


Agile working method

In addition to an introduction to the fundamentals of agile methods, the primary objective was to ensure its integration into daily processes.To this end, we established mixed teams comprising UDG staff with extensive training in agile working, who in turn transferred their expertise to their HARTING colleagues in the collaborative project. Consequently, the customer team was able to seamlessly assume responsibility for further development at the commencement of the global rollout.



Knowledge transfer

In addition to developing a customized digital platform, the long-term objective was to ensure that the HARTING team could operate the new platform independently and continuously develop it further. Therefore, the focus was on empowering the customer team to adopt an independent, agile working approach.


Technical highlights of DXCP

Cloud migration
A flexible cloud infrastructure enables HARTING to dynamically adapt the platform to growing global requirements.

Contentful CMS integration
Contentful's headless architecture enables seamless content delivery and ease of use for the HARTING team.

Redesing and UX optimization
A user-centric design combined with an optimized User Experience improve conversion rates and strengthen the HARTING brand identiy.

Elastic search integration
Users can find information faster and more precisely, making the platform much easier to use.

Development with Angular
The front and back end development is based on Angular, enabling a robust and fast reacting user experience.

Coaching and concept development
The cloud-based Canto DAM allows central administration of digital resources (such as product images and documentations).

More Than a Headless CMS

As a flexible API-first content management platform, Contentful enables HARTING to publish content on all desired touchpoints after it has been created once. As a Contentful partner, UDG will be happy to support you in implementing this headless CMS.

More about Contentful

You want to know more? Let's talk about it!

Thomas Heißler
Director Business Development

T +49 178 333 16 77
M thomas.heissler@udg.de